Blog News
Reopening Your Medical Practice with Enhanced Hygiene Protocols
COVID-19 has changed the world as we know it and we’ve been told to stay-at-home for the past few months. In light of the current coronavirus pandemic, many doctors had stopped their regular medical practice hours in order to prevent the transmission of the virus. At...
Successful Dentists Understand These Stats
We’re frequently asked what matters most online. Well, the answer is everything. Your website, online reviews, social media and email are all important when it comes to patient acquisition. Please feel free to download a copy of our digital stats.KEY STATS: 76% of...
Co-op Marketing Programs and Reimbursements
As a business owner, you have to be ahead of the curve and engage in the latest retail medical marketing trends to stay on top. Co-op Marketing Programs and Reimbursements are an interesting and lucrative trend when employed correctly. Whether you have never heard of...
How To Get Rid of Fine Lines And Wrinkles: Botox vs Xeomin
With so many cosmetic treatments available today, it can be hard to make heads or tails of the various procedures offered. Have you ever wondered what the differences between Botox and Xeomin are? While they are very similar in their effects and duration, there are...
Is Your Ortho A Middleman? SDC Might Think So
Smile Direct Club (SDC), a teledentistry business founded in 2014 by Alex Fenkell and Jordan Katzman, IPOed two weeks ago, September 12, for $1.35 billion. SDC utilizes a direct-to-consumer model in which orthodontic aligners are created from a 3D image of the...
Dental Marketing Tips To Get More Patients (Part 4) Reviews
All reviews are not created equal. Learn to make your reviews work for you: “62 percent of patients use online reviews as the first step to find a new doctor.” –Software Advice15. If reviews on social sites and search platforms were a currency, it would be...
Dental Marketing Tips To Get More Patients (Part 3) Social Media
Social Media IS NOT THE BE-ALL END-ALL TO YOUR MARKETING:9. Because of technology, you’re able to engage with customers and measure the success of your marketing campaigns. There is a lot of confusion around social media marketing. We are firm believers in...
Dental Marketing Tips To Get More Patients (Part 2) CRM
CRM programs are built to market for you, so make them market:“SMS text messages have an off-the-charts open rate of 98%.” -Mobile Marketing Watch5. If your practice is not on a decent CRM program, you need to get one ASAP. Besides the awesome patient...
Dental Marketing Tips To Get More Patients (Part 1) Patient Referrals
PATIENT REFERRALSUtilize and activate your current patient base:“40% to 60% of your current patients will refer at least one new patient a year, if you give them the right encouragement.” -DentistryiQ1. Your biggest marketing advantage has to come from...
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Estro Medical Marketing
Estro Medical Marketing has the medical marketing experience to help your practice generate new patients and reactivate good ones.