Website Development

Does My Website Development Really Matter?

Your website is a critical communication channel which conveys your brand message to your target audience and helps your visitors gauge your services and decide if it would be best suited for them. Such being the importance of a website, it is extremely cardinal than you be on your heels to quantify your website performance. This could be done through extensive monitoring of key facets such as identify hiccups and make frequent updates to evoke the interest among your customer base.

 

Let us further understand how a competent website can influence the healthcare domain:

 

Unparalleled accessibility:

Your patients could obtain information at anytime through your website without the need to visit your hospital. Ensuring that your website is compatible across devices and has a responsive design elevates its accessibility. An interactive multimedia and appropriate page loading time could be additional features to attract attention.

Deriving insights:

Maintaining an optimized website could help you fetch data about patients and analyze them efficiently. You could have a hold on visitors to specific pages, least visited pages, specific devices used to access information, any particular geographical area which has shown keen interest in your services and so on. Such exhaustive information can help you analyze the expectations of your patients and improve the quality of services if required.

Augments marketing efforts:

An impactful call-to-action on your website could be an effective medium to pave the way for out-of-the-box marketing. You could connect across to patients by linking your website over social forums and spread the word. Your website not only determines your online image but also acts as a platform to channelize potential leads and turbo boost your conversion rates.

It is high time to pay the much-required attention toward your website and turbo boost marketing strategies.

DO YOU WANT TO DOUBLE YOUR PATIENT BASE?

What
we do?

Website

Does My Website Development Really Matter?

Your website is a critical communication channel which conveys your brand message to your target audience and helps your visitors gauge your services.

Pay Per Click

PPC campaigns for healthcare

PPC marketing will help you to identify credible visitors to your website. It basically works around generating more leads and creating brand awareness.

Local SEO

Is location-based SEO that important?

When was the last time you remember searching for a clinic in your locality? Your search phrase would have been similar to “clinic + near me,” right?

Reviews

How do reviews impact your healthcare brand?

Online reviews or patient feedback about your healthcare services has an influential hold on the performance of your brand.

Emails

Send relevant and personalized messages

According to Catalyst Healthcare Research, over 93% of adults prefer a doctor’s office that supports email communication.

Blogging

Can blogging make a difference?

An Internet study by Pew Research found that 80% of Internet users search online for healthcare-related information.

Video

A video is said to humanize relationships

More than 3 million healthcare-related searches are being done on an average over YouTube every month. Making it a very important channel to connect across to patients.

Social Media

How is social media utilized in healthcare?

Social media has emerged as more than just a networking platform. With a great profile on social media, physicians are able to attract patients and build a sense of trust.

Reporting

Quantify your marketing efforts

An Internet study by Pew Research found that 80% of Internet users search online for healthcare-related information.

New Jersey

Headquarters

263 Center Ave #3
Westwood, NJ 07675

+1 201-203-7033

Locations

National Digital Agency

About Us

Estro Medical Marketing

Estro Medical Marketing has the medical marketing experience to help your practice generate new patients and reactivate good ones.