by Steve Estrellado | Jan 19, 2019 | Dental Marketing
All reviews are not created equal. Learn to make your reviews work for you: “62 percent of patients use online reviews as the first step to find a new doctor.” –Software Advice15. If reviews on social sites and search platforms were a currency, it would be considered...
by Steve Estrellado | Dec 28, 2018 | Dental Marketing
Social Media IS NOT THE BE-ALL END-ALL TO YOUR MARKETING:9. Because of technology, you’re able to engage with customers and measure the success of your marketing campaigns. There is a lot of confusion around social media marketing. We are firm believers in utilizing a...
by Steve Estrellado | Dec 28, 2018 | Dental Marketing
CRM programs are built to market for you, so make them market:“SMS text messages have an off-the-charts open rate of 98%.” -Mobile Marketing Watch5. If your practice is not on a decent CRM program, you need to get one ASAP. Besides the awesome patient management, a...
by Steve Estrellado | Dec 28, 2018 | Dental Marketing
PATIENT REFERRALSUtilize and activate your current patient base:“40% to 60% of your current patients will refer at least one new patient a year, if you give them the right encouragement.” -DentistryiQ1. Your biggest marketing advantage has to come from within the...
