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Medical Blogging
Patient

Estro Medical Marketing has the medical marketing experience to help your practice generate new patients and reactivate good ones.

Medical Blogging
Patient

Estro Medical Marketing has the medical marketing experience to help your practice generate new patients and reactivate good ones.

How Can Medical Blogging Make a Difference at your Doctor’s Office?

Studies by Hub Spot claim that the blogosphere has been going through tremendous improvisation and growth for the past 3 to 4 years. Organizations strongly believe that blogging is the most effective marketing tool to create a consistent brand identity. Blogging in the healthcare arena includes expert recommendations which can instigate the right kind of trust among the viewers.

 

An Internet study by Pew Research found that 80% of Internet users search online for healthcare-related information; this includes a 59% adult population.

 

Readers are hungry for relevant information. Churning out blogs from healthcare experts could be a great idea to begin with blogging.

 

Targeted blogging:

Focusing particularly on your value-added services and delivering content would win the trust of your readers. You could ensure that your blog delivers the content that is extremely specific to strike the right cord. For example, your hospital might provide a state-of-the-art treatment for particular ailments. This mention on your blog could attract patients who are in need of it.

Research for local demands:

If you find emerging health issues in a geographical area, elaborating on those could give a personalized touch to your content. Create awareness about how well you could cater to the current needs of people. All this together signifies that you really care for them.

Answering FAQs:

Yet another impactful way is by answering a list of FAQs. Try to shortlist a set of predominant questions that patients have been looking for an answer and post them on your blog. It may genuinely help and spread the good word about you.

Be regular:

Have a blogging plan. Be prepared to post at least two to three articles every month. Stay consistent and feed valid information at regular intervals of time.

DO YOU WANT TO DOUBLE YOUR PATIENT BASE?

For
Docs

Medical Websites

Does My Medical Website Matter?

Your website is a critical communication channel which conveys your brand message to your target audience and helps your visitors gauge your services.

Google Ads

PPC campaigns for Doctors

PPC marketing will help you to identify credible visitors to your website. It basically works around generating more leads and creating brand awareness.

Medical SEO

Is SEO that important?

When was the last time you remember searching for a clinic in your local area? Your search phrase would have been similar to “clinic + near me,” right?

Google Reviews

How do reviews impact your medical office?

Online reviews or patient feedback about your medical office has an influential hold on the performance of your brand.

Emails

Send relevant and personalized messages

According to Catalyst Healthcare Research, over 93% of adults prefer a doctor’s office that supports email communication.

Medical Blogging

Can blogging make a difference?

An Internet study by Pew Research found that 80% of Internet users search online for healthcare-related information.

Medical Video

A video is said to humanize relationships

More than 3 million healthcare-related searches are being done on an average over YouTube every month.

Social Media

social media for doctors

With a great profile on social media, physicians are able to attract patients and build a sense of trust.

Advertising

TV, OTT, EDDM, and Billboard

With our traditional advertising services, including TV, OTT, EDDM, and billboard advertising, we can help you expand your reach.

Lead Generation

Targeted Audience Engagement

We are dedicated to helping medical practices generate high-quality leads and achieve sustainable growth in the healthcare industry.

Reporting

Quantify your marketing efforts

An Internet study by Pew Research found that 80% of Internet users search online for healthcare-related information.

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Westwood, NJ 07675

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About Us

Estro Medical Marketing

Estro Medical Marketing develops medical websites and medical marketing services for doctors. The medical marketing services offered are digital marketing, traditional marketing, traditional advertising, commercials, and out-of-home advertising.

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